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State planners (OPI customers) representing 58% if OPI’s furniture business were interviewed to determine their expectations. The customers expected quality contemporary-styled furniture that allowed for lay out options. The team used a number of quality tools to fashion a plan that would meet customer requirements. The Vision Series 5000 was prototyped. The series offered the design concepts planners desired and was refined as they requested. The new offering postures OPI for increased sales because it was developed based on the consensus of external customer requirements and verifiable market trends. Donna Lehner, Leader 614-752-0284.